UFC 329: McGregor vs. Holloway 2. How to watch, predictions, odds
Conor McGregor, last seen in the ring five years ago gruesomely getting his leg broken by Dustin Poirier , makes his long-awaited return to the ring in one of UFC’s biggest events of the year when he
Conor McGregor, last seen in the ring five years ago gruesomely getting his leg broken by Dustin Poirier , makes his long-awaited return to the ring i
Read Full Story at Yahoo Sports →Why This Matters
The return of Conor McGregor—one of UFC’s most polarizing and marketable stars—could reignite mainstream interest in mixed martial arts just as the sport faces questions about its post-Conor era. His presence alone may drive pay-per-view buys and sponsorship deals, reinforcing his status as a crossover athlete who transcends combat sports.
Background Context
McGregor’s last fight in 2018 ended in a brutal leg break by Dustin Poirier, a moment that symbolized both his dominance and vulnerability in the sport. Since then, the UFC has struggled to produce a fighter with his star power, relying on aging veterans like Jon Jones and Amanda Nunes to carry the marquee appeal.
What Happens Next
If McGregor wins, he could position himself for a high-profile bout against a top contender like Islam Makhachev or Charles Oliveira. A loss, however, might accelerate his retirement or force a shift toward commentary and media ventures, where his personality has already proven lucrative.
Bigger Picture
The fight reflects a broader trend in combat sports, where retired stars leverage nostalgia to prolong relevance—see Mayweather’s exhibitions or Jones’ continued allure despite a lack of competition. McGregor’s return underscores how athletes now treat their careers as a brand, blurring the line between active competition and entertainment.
